This programme is dedicated to my fellow entrepreneurs who hustle on a daily basis. Giving their blood, sweat and tears to make wild dreams become a passionate reality.
Foreword
I have always been intrigued by entrepreneurship. The possibility of a business (in my case a business in beauty) not having limits, other than your mind set fascinates, empowers and drives me. Knowing that you have the capacity to exceed your expectations and reach the goals of your own financial, professional and personal destiny is exciting. Being an entrepreneur presents the highest highs and the lowest lows. It can be a lone journey at times, yet so fulfilling. It is something, a culture that I wish each human being on this planet can experience.
That is what drove me to write this programme. Not only to write it, but to direct it at my fellow businesses in beauty, hair, health and fashion. As scholars, we as beauty professionals have so much to learn and take in. Often this results in business skills being neglected at our institutions of learning. The bigger picture is that beauty business entrepreneurs often operate on smaller profit margins, at a loss, or many times end up not making it at all.
This is a summary of my journey through the business world. This is the end result of inspiration from my mentors and the Simon Sinkeks, Richard Brandsons, Stephen Coveys, Robin Sharmas and Brad Sugars of the world. May it aid and inspire you to take your beauty business to new heights. To turn your dreams into your reality, as I have.
PROGRAMME BREAK DOWN
Programme Content
This program is divided into four modules. Each module will have an introduction article, explaining the relevant discussion points and their impact on your business. You will be provided with additional materials which will act as learning aids in the form off books I recommend you read , videos to watch and article links you can look up. The ultimate entrepreneurial goal is to work your way to a place in your business where you work on your business and no longer in it, leaving room for time with family, personal growth and effectively achieving your business and personal goals. This Coach Me programme allows you to drive your business as opposed to being driven by your business.
1.1 Money talks
1.1.1 Income management
1.1.2 Expenditure identification
1.1.3 Facing the hard facts of current profits and losses
1.1.4 Managing your break even numbers
1.1.5 Focused, industry specific marketing strategies that work
1.1.6 Setting up a realistic budget
1.1.7 Stick to your budget
1.2 Where is your time going?
1.2.1 Diary management
1.2.2 Plan your year, month, week and day
1.2.3 Bring in monthly reporting
1.3 Pump up your service delivery
1.3.1 Why go the extra mile
1.3.2 Write your own How To manual
1.3.3 Track your clients’ true satisfaction
1.3.4 Record team meetings
2.1 Goal planning necessities
2.1.1 Define your target market to the “T”.
2.1.2 Finding and defining your uniqueness in a saturated market
2.1.3 Aligning your vision
2.1.4 Making your vision your mission
2.1.5 Defining your business culture statement
2.1.6 What can you guarantee?
2.1.7 Clarifying your exact business financial goals
2.1.8 Clarifying your exact business financial goals
2.2 Identifying your true clients
2.2.1 What are leads and how do I get them?
2.2.1.1 Classifying your leads
2.2.1.2 Converting your leads to a client
2.2.2 What does your average client really look like?
2.2.3 Formulating a data basis
2.2.4 Grading your data basis
2.2.5 Optimally utilising your data basis
2.3 Refining your team
2.3.1 Dream your team organogram
2.3.2 How to go about staff recruitment
2.3.3 Team induction training and cross-training
2.3.4 Setting up and implementing Job descriptions
2.3.5 Defining effective performance indicators
2.3.6 Implementing performance agreements
2.3.7 90 day goal planners
2.3.8 Plan incentives
2.3.9 The HR red tape
2.3.9.1 Employment contract
2.3.9.2 Confidentiality agreement
2.3.9.3 Additional addendums
2.3.9.4 Grievance procedures
2.3.9.5 Rehabilitation documents
3.1 Further reducing current expenditure
3.2 Further Increasing daily income
3.3 Managing your cash flow effectively
3.4 Long-term financial planning
3.5 Saving for a rainy day
3.6 Investing
3.7 Are you giving back?
4.1 Identify your personal vision
4.2 Build your dream chart
4.3 Write down your personal goals
4.4 Prioritise your personal dreams on a timeline
4.5 Connecting the dots
4.6 Review and repeat
What does Coach Me cost?
Transform your business with the Coach Me Programme for only R3.000.
HOW DO I SIGN UP?
To sign up for this professional coaching programme, click on the “SIGN ME UP” button below and complete the online contract together with your payment details.
You will receive a welcoming email with login details, together with a link to follow to our online learning portal.
Easy peasy.
